KurnellKurnellFrom planning to verification, people and agents each take what they do best.
Product planning, how we work, and writing.
Before sketching features, we check whether the problem is worth solving.
People hold the direction and the quality bar; agents research, organise, build, and verify.
The technology and marketing research behind our planning goes on the blog.
Nothing grand — small attempts, repeated.
We look at problems worth productising, user situations, and gaps in the market.
Research turns into hypotheses and priorities.
A small prototype or a piece of writing shows whether the hypothesis holds.
What we learn is written up, so the next cycle starts from there.